This course is the study of the knowledge and skills required to effectively market a hand crafts enterprise. The design of logos, brochures, websites and related promotional materials will be covered. Additionally the identification of marketable prototypes and the research involved in marketing specific pieces intended to support your overall practice will be explored. The goal of this class is to have a type or line of work and a marketing plan to start selling it to begin your journey to self support.
Category: Professional Development
Course Number: 60148
Dates: Aug 22 2014 - Dec 10 2014
Times: 2:50 p.m. - 3:50 p.m.